2 Degrees Food is proud to be the first one-for-one food company. We also recognize that the one-for-one movement is gaining steam in several other key areas. At 2 Degrees Food, we sincerely believe in the potential of the one-for-one model to change the world for the better. The power of this innovative model is that consumers are not asked to cut checks, join philanthropic organizations or donate their time. All a one-for-one company asks is that the customer modify a simple purchase decision.
In the case of 2 Degrees bars, we believe that our customers want to make a positive impact, and if offered the chance to do so — without sacrificing quality — they will. After 364,392 bars sold and 364,392 meals committed, we feel even more confident in this belief.
Who else is leveraging the awesome power of the one-for-one model?
We all know TOMS shoes, which gives away a pair of shoes for every pair they sell. This program has been hugely successful and resulted in over a million pairs of shoes given to children in need around the world. Shoes are important for children in developing countries because they prevent injury and disease. They also, in several ways, help children access critical education. Shoes are a luxury in many countries, and TOMS is fighting to change this status quo.
Ever heard of Warby Parker? They are another one-for-one company: for every pair of stylish prescription glasses they sell online, they give a pair to someone in need. Warby Parker has a neat feature where you can upload a picture of yourself and see how you’ll look in their glasses before you actually buy them. According to the company, nearly one billion people don’t have access to affordable glasses. To date, the company has donated over 85,000 pairs of glasses.
Another fantastic one-for-one business is One World Futbol. They sell super simple, durable soccer balls that never go flat and don’t need a pump. For every ball that is bought from One World Futbol, the company donates a ball to a community in a tough area, such as a war zone, refugee camp or poverty-stricken region. Competitive sport is important for constructive, energetic outlet in troubled areas, and One World Futbol is servicing that critical need.
FIGS is another neat one-for-one business. They sell ties and scarves, and for every item sold they donate a school uniform to a child in need of an education. Since many schools in the developing world require uniforms that students can’t afford, this idea has great potential for positive impact.
Other cool one-for-one businesses to check out are Out of Print Clothing, which gives a book to a community in need for every clothing item bought, or Smile Squared, which gives away a toothbrush for every toothbrush bought. One Million Lights is also doing good work, selling and giving away rechargeable lights, which increase productivity and are environmentally-friendly as compared to traditional kerosene lighting.
We salute these excellent one-for-one companies and wish them huge success. After all, their success is a win for the global community.
At 2 Degrees, we are looking forward to the future with an optimistic eye. One thing that sets us apart from these other companies is that food is an everyday need…thus our customers have the reoccurring opportunity to make a positive impact in our world every day. Not only that, but now when you buy online, we give you the power to choose where your meals are donated.
A targeted, positive impact on the world, all from a simple purchase decision…that is the heart of the 2 Degrees one-for-one model.